Branching Out Wood

Modern Functional Home Decor by David Wertheimer

Shameless (Self) Promotion: Solar Energy

SustainabilityDavid Wertheimer1 Comment

Sustainability has always been part of my creed, well before starting Branching Out Wood, and certainly living in Northern California has only cemented my practices. This article describes the net new solar investments I have made - and continue to make, what “net new” means and why it matters, and the thinking behind a solar business I recently started.

Every Last Scrap

SustainabilityDavid Wertheimer3 Comments

What to do with all those wood cut-offs, narrow strips, and odd-shaped pieces that just aren’t quite big enough to make a lamp or tealight? They’re too nice to burn or compost, and too many to give away as samples at the festivals. In this article, I explore share two ideas that I’ll be exploring in earnest in the coming months to keep the scrap bins from overflowing.

The Evolution of an Idea

Products & ShowsDavid Wertheimer2 Comments

All too often, we celebrate the successes but sweep those projects that didn’t make it to completion. I want to celebrate the complete design process, including those that failed (or evolved). Here I share the inspiration behind three product attempts - one that actually made it to fruition, and two that failed even before getting to market, whether via a “build” problem or a design problem.

The Business of Wood

Personal Journey, Workshop & SafetyDavid WertheimerComment

Going from a few products and the idea of starting a business, to a business ready to face the world, is a lot of steps. There’s the administrative piece related to registering the business, insurance, and the like; the workshop logistics as I go from making one or two of something at a time to a few dozen; and since I’m exhibiting at shows, the preparation for that, including figuring out your tent, tables, displays, and how to get there. While everyone’s journey in this process will differ, this article shares a few of the steps along the way in my journey to get to my first show.